Work • Services • About

Will Phillips — Graphic Design & Brand Strategy

Working with people and pixels to create handcrafted websites
that are easy on the eyes, easy to use, and easy to update.

User Experience Design, Wordpress, & Web Strategy • Portland, Ore.


While my primary skillset is with digital media, I have experience in print as well as logo and branding projects.


Current Projects • Works In Progress • Creative Diversions

Specialization is for insects, or so Heinlein wrote. As I've found my place in digital media, I've come to agree. I'm an unrepentant generalist and proud to help my clients create a digital strategy that results in successful, user-friendly, & visually stunning Wordpress websites.


From Concept to Completion


Helping clients climb to digital heights

1Web Strategy & Audit

In the valley base camp

Before wireframes are sketched, pixels placed, or code written, a truly successful website – and accompanying social media presence – must have the important foundation of a comprehensive web strategy in place. Success online is built by first asking “Why?” and from the answers that are uncovered there, moving on to auditing existing websites, analyzing competitors, and researching audiences needs.

2User Experience & Interface Design

On the alpine face of the mountainside

Successful design exists always in a state of tension: both at the intersection of aesthetics and functionality and - just as importantly - at the epicenter of often competing user needs and business objectives. Oranixing these varied demands requires a sensible information architecture, user-friendly page layouts, branding integration, and visual brilliance.

3Wordpress Development

The final, glacial climb

Wordpress is a remarkably maleable content management system which can serve as the unseen framework for nearly any website imaginable: static online marketing brochures to blogs to exceptionally complex corporate websites. But even at the high end of that complexity scale, Wordpress remains easy to update. Gone are the days of paying a web author to make small updates to content.