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Now availible for select freelance projects, shorter term contracted engagements, and full time employement.

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Will Phillips — Graphic Design & Brand Strategy

Most Recently:

@willphillips

“ motorcycle cops galore by the westbound zoo exit on 26. be careful. ”

I help companies clarify their brand’s strategic message, then create opportunities for that message to be heard through user-friendly websites, memorable print work, and effective social media marketing strategies.

Voldering

Logo Development

Invitation Cards

Print Design

Wedding Programs

Print Design

Brannon Baron

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Barnstormers

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Fantasy Maps

Print Design

Castellan

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Engineers in Action

Logo Development

Winkerkingdom

Web Development (View)

Print Collateral & Web Design

Your website is often the first point of contact a potential customer will make with your business. What is the first impression being made about you and your product or services?

Truly successful websites require a great deal of work. You may be surprised to learn this is just as important before any creative design work is done in Photoshop. I can help your website succeed by laying a strong organization frame work through solid information architecture and user interface design and then seeing it smartly executed through web standards based WordPress powered solutions.

Past websites, I offer a full array of print design services: banners, post cards, and the like. You name it; I can likely create it.

  • Information Architecture (IA)
  • User Interface (UI) Design
  • WordPress Content Management System
  • Search Engine Optimization (SEO)
  • Brand Positioning and Creation
  • Competituve Audit
  • Brand Revitilization
  • Naming and Branding

Branding & Strategy

Everyone, every brand, every company is telling a story – but the important question is are your customers hearing the same one you want to be telling? This key element of thinking critically and strategically into your company's strategic message can help take your company or product to the next level of sales and growth.

As a brand strategist, I can work from the ground up with start-ups and new websites, providing a guiding direction for the company to grow into in the form of naming and branding services (complete with logos and comprehensive identity systems) or helping existing businesses evaluate and then grow their current brand messaging.

Social Media Marketing & Customer Engagement

Blogs and social media sites such as Facebook and Twitter have changed the rules of online marketing by allowing companies to have direct and immediate dialogue with their customers. These customer conversations have in them a greater potential for building buzz and visibility about your brand and turning customers into loyal brand evangelists.

I create comprehensive social media strategies to connect your company to your customers, advise on the most productive roles of corporate blogging, and organize blogger outreach campaigns to influential writers and bloggers.

  • Social Media Marketing (SMM)
  • Blogger Outreach Campaigns
  • Corporate Blog & Forums Strategy
  • Social Media Integration

From Legos to Nonprofits: About Will

“Custom painted” Hot Wheels cars, Lego masterpieces, and refrigerator box fortresses (and/or space ships, depending on the week). There's a fair approximation of my childhood. Fast forward to high school—that's when I first stumbled onto the world of design in earnest as I began by creating an AOL homepage and designing flyers for my school clubs.

My professional experience began after college as I began working for a nonprofit. With no budget to speak off, I designed everything myself and loved it. In time, other nonprofits, churches, and small businesses saw my work and would ask for help with a small job or two. I was only too happy to help, and several years later now, I've jetisoned the nonprofit work to focus exclusively on design, strategy, and helping companies engage their customers by social media marketing and blogger outreach.

A few important things you probably should know about me: wearer of The Fancy Hat™ (see photo); rabid Seahawks fan; weight loss blogger; fantasy novel reading, D&D playing, imaginary worldbuilding geek; road trip afficianado; brown ale drinker—Moose Drool and Newcastle being particularly delightful; and a pretty dagum near–textbook ENFP.